Dressed in casual jeans, a plain black coat and Converse trainers, Lisa Snowdon doesn't exactly look like your typical fake tanned, designer-wearing WAG.
Of course, the radio presenter and model will still be adjusting to the term, just a few months into her relationship with Cardiff City footballer Jay Bothroyd.
The WAG brigade will be happy to see, though, that Lisa at least carried a classic Chanel handbag on her shoulder as she embraced her footballer beau in Mayfair.
The new couple looked absolutely smitten as they hugged outside Scott's restaurant, where they had just shared an intimate lunch.
Jay, 28, was stylish in a velvet blazer, chunky knit scarf and jeans, and smiled contentedly as his 39-year-old girlfriend gave him a loving hug.